Sizzling success for debbie&andrew’s this summer with new products; new listings; a new sampling channel, official sponsorship status for National BBQ Week and success in quality and community awards.

A new Curried Chicken and Mango flavour sausage promises to be a summer sensation for debbie&andrew’s, while Ocado and Morrisons are boosting seasonal sales opportunities by listing the popular Caramelised Red Onion Pork sausage. Morrisons is also introducing two new BBQ bumper packs especially in time for National BBQ Week in June. Complementing this activity, debbie&andrew’s is proud to be the official sausage for National BBQ Week, supporting retailers by investing in this significant marketing initiative that will target 12 million consumers through social media, print and PR. Sausage fans can also now order online samples direct for the first time, thanks to the launch of ‘debbie&andrew’s online’ on the brand’s own website. There has been success in leading awards such as The Grocer’s New Product Award (Perfect Cumberland) and the Perfect Pork receiving a Highly Recommended from the Free From Food Awards . debbie&andrew’s is currently shortlisted for a prestigious Business in the Community Samworth Rural Action Award for its community micro sponsorship scheme.

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