Diablo Sugar Free Expands into Boots stores

:Diablo Sugar Free has expanded its range of chocolates, cookies, sweets and wafers into Boots stores nationwide. The extensive product range offers consumer a delicious treat with no added sugar and without compromising on taste.

Despite a recent rise in sugar awareness and the so-called ‘sugar revolution’ the UK sugar-free market is still small. According to research by Mintel, just 3-5% of hard candies sold being sugar-free compared to our European neighbours who see a much higher purchase rate with 40% in Spain, 35% in Germany & Denmark and 20% in Sweden.

The products being sold in Boots stores include:

Product RRP Sugar Content
Coconut Cookies £1.69 0.03g per cookie
Chocolate Chip Cookies £1.69 0.04g per cookie
Wafer Multipack £1.99 0.8g per 2 wafers
Strawberry & Cream Sweets £1.49 0.02g per sweet
Cappuccino & Cream Sweets £1.49 0.02g per sweet
Milk Chocolate Bar £1.49 1.2g per 3 pieces (14g)
Dark Chocolate & Hazelnut Bar £1.49 0.1g per 3 pieces (14g)

Ilanit Kaufman from :Diablo Sugar Free comments: “We are delighted to be expanding into Boots with our range of sugar-free treats. The UK market is ripe for conversion to sugar-free products and by ensuring our range is present on the high street in stores such as Boots we hope consumers will have easy access to great tasting, sugar-free options.’

The :Diablo Sugar free product range is now available in Boots stores across the UK, Holland & Barrett & TK Maxx. More information can be found at www.diablosugarfree.com