The World Foods Association has confirmed that the 4th annual World Food Awards, one of the most prestigious events on the ethnic food calendar, will take place on Friday 2nd November at London’s prestigious Lancaster London Hotel.

The World Food Awards, which celebrate and showcase the very best that the ethnic and world food sector has to offer, are open exclusively to companies specialising, promoting or stocking products from the following communities: Asian, Oriental, African, Afro-Caribbean, European, East-European, Middle Eastern, South American and Mediterranean.

Categories for the Awards are:

• Best New Product of the Year –


• Food or Drink Product of the Year


• Best Packaging of the Year

• Wholesaler of the

Year/Catering Supplier of the Year – NEW CATEGORY

• Marketing Campaign of the Year

• National Retailer of the Year

• Exporter of the Year – NEW CATEGORY

• Restaurant of the Year

• Entrepreneur of the Year Award

• Lifetime Achievement Award

Last year’s Awards saw the likes of supermarket giant Tesco, leading eatery Hakkasan and exotic drinks brand Rubicon, amongst a host of other well known and respected brands from the word foods sector, walking away with the highly coveted awards.

Harry Dulai one of the World Foods Association’s founding supporters, said: “This event has proved an amazing success with our industry, quickly attracting the who’s who of the world food sector – a clear sign to me that an event to honour the achievements of this thriving sector was long overdue. By refining our existing categories and introducing new categories we hope that the World Food Awards will this year, receive even more entries.”

Hosted by comedy legend Lenny Henry, last year’s Awards featured a glittering array of celebrity guests including chefs Ken Hom, Rob Billington, Anjum Anand and Ravinder Bhogal, as well as actor Nitin Ganatra, director Gurinder Chadha, singer Simon Webbe and sporting legends Denise Lewis and Chris Eubank.

The World Foods Association has also reconfirmed that the Star Network will again be supporting the event as the official media partner to host this year’s much anticipated event.


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