Following a strategic investment in 5 new high speed process lines for their Shropshire-based manufacturing site, leading aluminium foil tray manufacturer, i2r Packaging Solutions, is poised to accelerate their growth across all sectors. 

The company, a recipient of a prestigious Queen’s Award for Enterprise in international trade earlier in the year, followed closely by an Alufoil Trophy 2020 in the ‘resource efficiency’ category, has now also invested £750,000 in new tooling to significantly expand their range of wrinklewall products. 

The investments, which are scheduled to be made this year, follow increased demand internationally and in the UK market. The move is set to boost capacity and i2r’s product range by a further 20%. The new wrinklewall products, which include pie, quiche and dessert foils amongst others, have recently been rolled out alongside an extensive marketing campaign.

Commenting on the investments, i2r’s commercial director, Jon West, said: “Despite the challenges presented by Covid-19, we are currently seeing increased demand across a number of key markets for our products, which is helping to create the momentum we are experiencing. Investing in the new presses and new tool profiles is really exciting, not only for the business and its employees but also for the wider customer base. 

“Our continued investment is vitally important for excellence in customer service, lowest cost manufacturing and expansion into new markets. It’s also vitally important that our customer message is really clear in terms of investing to provide further choice and innovation, building on our unmatched history as a packaging solutions provider.”

Operating as part of the Italian Laminazione Sottile Group, one of the leading global suppliers of aluminium products, i2r manufacture a comprehensive range of wrinklewall and smoothwall semi-rigid aluminium foil containers used throughout the food industry.