Sally Lyons – Founder Fodmap Easy Ltd:

“Fodmap Easy Ltd, are delighted to announce the arrival of the Australian-based ‘FODMAPPED for you’ range to the UK. ‘FODMAPPED for you’ was the world’s first dedicated low FODMAP friendly range of readymade foods, specifically designed for people living with IBS and other gastrointestinal diseases. 1:7 of the UK population is diagnosed with IBS/IBS type symptoms. This is compared to the 1:100 gluten intolerant population, where we have seen a huge rise in gluten free products over 10 years. Research has shown that in around 70% of people with IBS, a low FODMAP diet has resulted in a reduction in symptoms”

FODMAPs (Fermentable Oligosaccharides, Disaccharides, Monosaccharides and Polyols) are a collection of poorly absorbed simple and complex sugars found in some fruits/vegetables, milk and wheat. FODMAPs don’t cause IBS, but can trigger symptoms for some people with a sensitive gut, such as bloating, abdominal pain and diarrhoea.

Following a low Fodmap diet can prove difficult, especially with a busy lifestyle. The current ‘FODMAPPED for you!’ range includes ready to-eat soups and sauces. Made from real ingredients, the entire FODMAPPED for you! range is 100% free from onions, garlic and gluten (some of the main triggers for people with IBS), while retaining its flavour, and is safe for people with IBS. Crucially, every product is certified with the FODMAP Friendly logo (one of only 2 registered certification programs worldwide that identifies the FODMAP levels of packaged food).

The next 12 months are exciting for Fodmap Easy Ltd. We have collaborated with the IBS network UK (www.theibsnetwork.org) to raise awareness of the support this fabulous charity offers with a contribution of sales from their website going towards the charity. We have a broadening of the brand happening in 2018, with the introduction of an ‘on the go’ and ‘baking’ range of ‘Fodmapped for You’ foods. We are beginning to make our mark on the independent health food sector with plans to list with one of the UK Supermarket’s big 5.

For more information about the brand or becoming a supplier, then get in touch at info@fodmapeasy.com

Food & Drink News

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