as ‘slideable’ and ‘skin packs’ turn the company’s product portfolio from niche to mainstream

Ravenwood Packaging is celebrating 10 years of producing linerless labelling technology during 2014 after breaking through the milestone of selling 1,000 linerless applicators. The UK-based company which has pioneered linerless labelling since it set up in 2004 has customers spanning major supermarkets and brands including Tesco, ASDA, Sainsbury’s, Waitrose, Morrisons and Marks & Spencer.

Two new concepts from the linerless professionals will be showcased by the company during its tenth anniversary year at Foodex 2014 at NEC Birmingham (24-26 March) and internationally during the autumn at LabelExpo in Chicago, USA.

The company will be showing its new ‘slideable’ labels, these linerless labels can be applied automatically by Nobac 500 applicators. Unlike conventional linerless labels they slide on the pack allowing the customers to view the product inside. The ‘slideable’ labels are sleeves with a difference in that they come on a roll.

Also new for 2014 is ‘skin pack’ labelling which are now applied by Nobac linerless labelling machines to give products an extended shelf life. The main benefit of skin pack technology is that various products can be packed in fewer trays as the product can be applied to fit to a standard tray which can simply incorporate large and smaller items.

Tel: 01284 749144

www.ravenwood.co.uk