As part of a long-term growth strategy to increase market share in the meat and poultry sector, Faerch Plast has launched the world’s first ovenable CPET skin pack. Offering significant hygiene benefits, this latest innovation from the leading European food packaging specialist allows the consumer to place the product directly into the oven or microwave without removing any of the immediate packaging or having to touch the raw food.

The company worked with ABP and Bemis Flexible Packaging to develop a lightweight ovenable pack that has significant barrier and strength properties and delivers major benefits for processor, retailer and consumer.

Joe Iannidinardo, Managing Director at Faerch Plast UK: “These ovenable skin packs are truly revolutionary. With the special SkinCOOK™ topweb from Bemis Flexible Packaging, it means they can be cooked from chilled or frozen without being unwrapped in any way.

“The packs also offer enhanced consumer appeal, shelf space efficiency and maximum protection to products during transit and in store. Cooking time is reduced by up to 20% for a conventional oven and 40% for microwave and there are no unsightly meat juices on show. Plus there is significant shelf life improvement which helps reduce food waste.”

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