Tea Fusion is an exciting new tea solution, which delivers freshly brewed loose leaf tea through a dedicated brewing process.  Instead of dunking a teabag in their cup for a varying amount of time consumers can watch the tea leaves “dance” in the brewing chamber.

The sophisticated new concept combines optimal brewing conditions for a range of 12 teas and infusions in under 1 minute.  Whilst removing the hassle and mess free for both operators and consumers, it consistently delivers a high quality cup of loose leaf tea every single time, at the touch of a button.

Outlets, who trialled Tea Fusion, experienced double-digit volume and value growth; growing their hot beverage category*.

www.teafusionbylipton.co.uk or call Unilever on 01372 946315

* Source: Kadence International. Three month trials conducted in 14 outlets in 2011