Leading shrink sleeve manufacturer Chadwicks has created innovative sleeves for the launch of nature’s own sports drink AloeVit.

New health drink AloeVit has been given a boost with seven-colour UV Flexo printed sleeves on 50 micron film, designed with subtle colour tone work to provide a quality finish for enhanced shelf presence.

AloeVit is a unique refreshing drink and is the first in Europe to combine vitamins and amino acids with Aloe Vera, which is renowned for its healing benefits and cleansing. AloveVit is available in four flavours including Lemon & Lime, Black Cherry, Orange & Mango and Peach.

Each 500ml bottle of AloveVit, produced by Raykash Ltd, is bursting with goodness without any sugars and even replaces electrolytes after exercise, making it both a health and natural sports drink.

Richard Cutworth, business development manager at Chadwicks Sleeves, said: “It is always exciting to be a part of the launch of a new product from the outset, and we were looking forward to working on the sleeves for such a unique drink.

We produced a sleeve that would distinguish AloveVit from other fruit water drinks while also being appealing to customers. The low cost origination for UV Flexo shrink sleeves makes them a viable option for new healthcare products like AloveVit. We pride ourselves on always producing shrink sleeves of the highest quality for our customers, while also providing unrivalled value and fantastic customer service.”

Jas Rayatt, of Raykash Ltd, said: “Chadwicks has been an asset to our brand since the beginning of our venture, and has provided us with a fantastic quality sleeve that will allow AloveVit to compete in this highly competitive market. We were very impressed with Chadwicks and its capabilities at the Foodex exhibition earlier this year and its brilliant customer service means we would not hesitate to recommend Chadwicks as a reliable packaging supplier.”

Chadwicks has more than 50 years of experience in the flexible packaging industry and is a world-leader in pre-cut lid manufacture and a supplier of choice in shrink sleeve production.

Part of the Flexible Packaging Division of the Clondalkin Group, Chadwicks works with its sister company Nyco, a shrink sleeve manufacturer based in Switzerland, to provide a joint service to multi-site European buyers, meaning Chadwicks, together with Nyco, can provide a wider range of print processes including UV flexo, gravure and offset litho.

Clondalkin Group has more than 40 manufacturing sites located across Europe and North America.

To find out more about why Chadwicks is one step ahead of the competition visit www.chadwicks-sleeves.com, or call +44 (0)161 763 2100.

To find out more about the launch of this new healthy hydration drink visit www.aloevit.com.